When Email Open Rates Die, Direct Mail Comes Alive: The 2025 Marketing Paradox
If you thought email open rates were your trusty barometer for marketing success, think again. These days, tracking who actually opens your emails feels a bit like trying to catch smoke with a butterfly net. Meanwhile, a curious phoenix rises from the ashes of digital despair — direct mail, but not your grandma’s photocopied flyers. […]
The Employee Onboarding Kit That New Hires Actually Keep
Imagine receiving a welcome gift that doesn’t just sit on a desk collecting dust but actually earns its place in your daily routine. Enter the era of video brochures, video mailers, and video boxes—employee onboarding tools so engaging, new hires don’t just open them, they keep them, watch them, and remember your brand forever. If […]
The Death of the Business Card? Not So Fast, Here’s the Evolution
Remember when you first shuffled through a stack of business cards and immediately thought, “Great, another tiny piece of paper to lose”? Well, the business card isn’t dead—it’s evolving fast and dropping jaws. Enter the era where video brochures, video mailers, and video business cards with NFC are the new power players that punch way […]
The Unboxing Experience: How Video Mailers Trigger the Same Brain Response as Luxury Gifts
Imagine this: you come home, spot a package at your door, and for a brief, glorious moment, you forget you’re a grown adult with a Wi-Fi bill. You tear it open like a kid at Christmas—only to find, not a pair of socks from Aunt Edna, but a sleek, custom-built video brochure nestled in luxury […]
Black Friday is for Consumers. Video Brochures Are for B2B Thanksgiving Magic
Black Friday might be about snagging the latest gadget or scoring a killer deal on your favorite sneakers, but when it comes to B2B marketing, the real magic happens over Thanksgiving, with something way smarter than just discounts. Imagine landing a marketing tool that’s so engaging it practically wrangles your busiest clients right into your […]
Gratitude That Actually Gets Opened: Thanksgiving Client Appreciation with Video Brochures
You know those holiday cards that end up in the forgotten drawer by January? What if your Thanksgiving client appreciation could actually get opened, watched, and remembered—instead of recycled into yesterday’s coffee napkin? Enter video brochures, the ultimate game-changer for sending gratitude that truly resonates. Combining print with dynamic visuals, video mailers turn a simple […]
From Turkey Day to Trade Secrets: 5 Companies Who Crushed Thanksgiving Marketing with Video Brochures
Thanksgiving dinner might be about turkey, but the real feast this season was served by marketers who delivered mouthwatering campaigns with video brochures that made consumers gobble up every message. Who knew that mixing mashed potatoes and marketing innovation could be such a perfect recipe for holiday success? While you were busy dodging Aunt Karen’s […]
The 58% Problem: Sales Cycles Are Longer, Video Brochures Make Them Memorable
More than half of sales cycles have stretched beyond what most companies consider ideal, dragging on longer, leaving prospects bored and brands forgotten. If you thought your last pitch was memorable, think again — 58 percent of buyers say they need more touchpoints before committing. So how do you fix that? Enter video brochures. These […]
From Anonymous to Advocate: Using Video Brochures in the Self-Directed Buyer Journey
Ever sent a plain old flyer and wondered if it just became another coaster for your prospect’s coffee mug? What if your message could jump out from the page, shake hands, and wink? Welcome to the world of video brochures, where your marketing material doesn’t just tell a story – it stars in one. These […]
Unbox the Wow: The Psychology Behind Video Gift Boxes That Captivate and Convert
Imagine receiving a package that doesn’t just talk to you but practically whispers sweet nothings through sight and sound. Not another dull promo flyer, but a slick video brochure that wakes up your senses faster than your morning coffee. If opening a mailer has ever felt like unwrapping a surprise birthday gift, video gift boxes, […]
The QR Code Revival: Bridging Your Video Brochure to the Digital Universe
Imagine holding a video brochure in your hands that doesn’t just play a slick promotional clip but also unleashes a whole digital universe with a quick scan. Sounds like marketing sorcery? It’s not, it’s the QR code revival and a savvy way to fuse video brochures, video mailers, and NFC video brochure tech into a […]
Spooky Good Marketing: How Halloween Themed Video Mailers Cast a Spell on your Audience
Nothing grabs attention quite like a little spooky fun, especially when it comes wrapped inside a video brochure. If you thought Halloween was just about costumes and candy, think again. Video mailers carved out of Halloween themes are not just fun—they’re a powerhouse in direct mail marketing that truly captivates. Imagine your audience opening a […]