The PrintAVizion blog Video in print, explained.
Ideas, playbooks and real results from the team that has put more than 760,000 video brochures, boxes and mailers into buyers’ hands since 2005.
Archive
Articles · page 9.
UncategorizedSustainability Meets Innovation: The Truth About Video Brochure Longevity
Video brochures are built to last, with rechargeable batteries, durable screens and sturdy construction, so one piece can be replayed many times and kept for months instead of being thrown away.
Dec 12, 2025 · 8 min read
BlogThe Employee Onboarding Kit That New Hires Actually Keep
An onboarding kit built around a video brochure or video box gives new hires a CEO welcome, a culture guide and practical tips in a piece they keep and rewatch, unlike forms and branded swag.
Dec 10, 2025 · 5 min read
BlogThe Death of the Business Card? Not So Fast, Here’s the Evolution
The business card is evolving, not dying. Video business cards play a short pitch when opened, and NFC lets a new contact tap their phone to reach your website or booking page instantly.
Dec 8, 2025 · 6 min read
BlogWhat Happens When Your Competitor Sends a Video Brochure and You Send a PDF?
When a competitor mails a video brochure and you send a PDF, their message gets seen and heard while yours risks being skimmed or ignored in an inbox. Video in print wins the attention contest.
Dec 5, 2025 · 5 min read
BlogWedding Invitations Are Dead. Long Live Video Wedding Invitations
Video wedding invitations play a cinematic trailer of your love story the moment guests open them, turning the invite into a keepsake, and an NFC tap can open your RSVP form or registry.
Dec 3, 2025 · 6 min read
BlogThe Unboxing Experience: How Video Mailers Trigger the Same Brain Response as Luxury Gifts
Opening a video mailer triggers the same anticipation and reward response as unwrapping a luxury gift, which is why video in print gets opened, watched and remembered while flat mail gets tossed.
Dec 1, 2025 · 8 min read
BlogBlack Friday is for Consumers. Video Brochures Are for B2B Thanksgiving Magic
For B2B, Thanksgiving beats Black Friday discounts: a personalized video brochure or mailer delivers a demo or testimonial that decision-makers watch, keep on their desk and rewatch.
Nov 28, 2025 · 5 min read
BlogGratitude That Actually Gets Opened: Thanksgiving Client Appreciation with Video Brochures
A Thanksgiving video brochure turns a thank-you into a personal message clients open, watch and keep. Send it to your top clients a week or two before the holiday and keep the video short and warm.
Nov 26, 2025 · 6 min read
BlogTrade Show Survival Kit: Why Video Brochures Are Your Secret Follow-Up Weapon
Video brochures make trade show follow-up stick. Sent two to three weeks after the show, the built-in video replays your pitch with no app or buffering, and NFC tags can link to more content.
Nov 21, 2025 · 5 min read
BlogThe Sustainability Question: Are Video Brochures Actually Eco-Friendly?
Video brochures can be eco-friendly when built with intention: recycled or recyclable materials, rechargeable batteries, reusable designs, sustainable fulfillment and clear disposal guidance.
Nov 19, 2025 · 5 min read
BlogEducation-First Selling: Turning Your Video Brochure Into a Mini-University
Education-first selling turns a video brochure into a mini-course: short videos teach prospects through tutorials and explainers, print reinforces the lesson, and trust builds before the first sales call.
Nov 17, 2025 · 5 min read
BlogThe 58% Problem: Sales Cycles Are Longer, Video Brochures Make Them Memorable
58 percent of buyers say they need more touchpoints before committing. Video brochures keep a brand memorable through long sales cycles because they sit on desks, get replayed and get passed to decision-makers.
Nov 14, 2025 · 6 min readNew to video in print?
Start here.
The four pages buyers read before they order.
Ready when you are
Put your message in their hands.
Video brochures, boxes and mailers that get opened, watched and remembered. Designed, produced and mailed by one team.