Video Mailers – An Effective Marketing Solution

Across the world, video brochures have come a long way to prove their versatility and effectiveness in all aspects of the industry. From hospitality to theme parks to law firms, real estate and religious institutions, branded video messages demonstrate the value of effectively delivering video content to consumers. While some brands distribute the brochures directly through sales, namely in hospitality and timeshare businesses, others mail the brochure to a preselected group of customers. With the latter, you can choose Video Mailer or Video Direct Mail. In today’s over-saturated marketing world, being noticed can be a challenge amongst the noise of pop-ups and spams. And advertising has never been easier, it’s also never been easier to simply delete and ignore. What Video Mailers do is make something that cannot be thrown away or left forgotten in the trash. Video Brochures, packed in a very branded mailer box, create an attention-grabbing marketing piece. The device is available in several sizes, with 3”, 4”, 5”, 7” and 10” screens (a common choice is a 7” x 5” brochure with a 4” or 5” screen, though some clients use 7″ screens in 8″x6″ brochure), Video Mailers are kept in a printed box, invariably clean and prepared to ship. With PrintAVizion, you’ll be able to add video content to your Video Mailer and get the best of both worlds. With PrintAVizion handling your Video Mailers, you can save on shipping costs to your location and to your customers. From there, they can be easily sent to customers at your own leisure. We’re certain you’ll see an increase in responses! If you’re ready to step ahead of your competitors and grow your business, contact the Video marketing specialists at PrintAVizion today!

Frequently asked questions

What is a video mailer?

A video mailer is a video brochure packed in a branded printed box and mailed to a preselected group of customers. Because it plays a video when opened, it is much harder to ignore or throw away than a standard piece of direct mail.

What sizes do video mailers come in?

The most typical brochure is 7 x 5 inches with a 4, 4.3 or 5 inch screen, and some clients use a 7 inch screen in an 8 x 6 inch brochure. PrintAVizion also makes brochures and boxes with 10 inch screens.

Which industries use video mailers?

Hospitality, theme parks, law firms, real estate and religious institutions all use branded video messages. Some, such as hospitality and timeshare businesses, hand the brochures out through their sales teams, while others mail them directly to a chosen list.

How much do video mailers cost and how fast do they ship?

Video mailers start at 5 per piece, and PrintAVizion sends an itemized estimate within 48 hours. Custom pieces ship 20 days from approved artwork after you sign off on a digital proof, and rush production is possible for most formats.

Can PrintAVizion mail the pieces for me?

Yes. PrintAVizion can mail the finished pieces to your list, so you do not have to handle packing and shipping yourself. It can also produce the video, write the copy and design the printed box if you need a complete campaign.