The PrintAVizion blog Video in print, explained.
Ideas, playbooks and real results from the team that has put more than 760,000 video brochures, boxes and mailers into buyers’ hands since 2005.
Archive
Articles · page 15.
BlogThe Science Behind Engagement: Why Video Brochures Outperform Digital Ads
Video brochures outperform digital ads because they engage sight, touch and sound, play automatically when opened and cannot be skipped, and land directly with high-value prospects instead of a feed.
Mar 12, 2025 · 2 min read
BlogSpring Marketing Trends: How Print and Video Can Refresh Your Brand
This spring, brands can refresh their marketing by pairing tactile print, such as seasonal direct mail and premium brochures, with video content that brings their message to life.
Mar 6, 2025 · 3 min read
BlogSuper Bowl Advertising Beyond TV: The Impact of Video Mailers
Video mailers extend Super Bowl marketing beyond TV by sending a personal, replayable video to high-value leads and VIPs for event invitations, game-day promotions and post-game follow-ups.
Feb 25, 2025 · 2 min read
BlogHow Brands Can Use Video Brochures for Valentine’s Day Marketing Campaigns
Video brochures help brands stand out on Valentine's Day by pairing premium print with an emotional video, useful for personalized gifts, limited-edition launches, luxury storytelling and B2B client appreciation.
Feb 17, 2025 · 3 min read
BlogThe Magic of Time-Lapse Videos: Transforming Your Marketing Effort
Time-lapse videos compress hours, days or months into a short clip, making them ideal for showing product creation, project progress, space transformations and live events in a way that holds attention.
Feb 12, 2025 · 5 min read
BlogHot Marketing Trends for 2025: The Rise of On-Demand Video Brochures and Direct Mail Innovations
Two 2025 marketing trends blend physical and digital: personalized on-demand video brochures and interactive direct mail with QR codes, video and trackable codes, delivered with sustainable materials.
Jan 31, 2025 · 3 min read
BlogThe Saving Grace of Marketing: How Print and Video Together Can Revitalize Your Business
Pairing print with video adds motion, sound and storytelling to a piece people can hold. Video brochures beat digital fatigue, linger on desks and work especially well for real estate, luxury goods and education.
Jan 22, 2025 · 5 min read
BlogUnlocking the Power of Video Marketing for Hospitality: Captivating Guests Before They Book
Video helps hotels and resorts win bookings by letting guests experience the property before they arrive. Virtual tours, guest testimonials and seasonal promotions tell emotional stories photos cannot.
Jan 16, 2025 · 5 min read
Video MarketingVideo Marketing for Tech Startups: Strategies for Growth
Tech startups grow with video by leading with product demos and explainers, then adding customer testimonials, thought leadership, behind-the-scenes clips and launch teasers, tracked by views and conversions.
Jan 7, 2025 · 6 min read
Video MarketingWhy Video Brochures and Video Mailers are the Future of Marketing
Video brochures and video mailers combine the feel of print with the sight and sound of video, helping businesses get noticed, explain complex offers and draw more response than static brochures.
Jan 2, 2025 · 6 min read
Video MarketingCreating Emotionally Engaging Video Content: A Guide to Winning Hearts
Emotionally engaging video tells a relatable story, uses music, color and pacing to set the mood, shows real people, and builds an emotional arc that ends with a clear takeaway.
Dec 17, 2024 · 6 min read
Video MarketingAugmented Reality in Video Marketing: Opportunities and Challenges
Augmented reality lets viewers place products in their own space and step into a brand's story, but development costs, device access, technical glitches and user unfamiliarity still limit AR video campaigns.
Dec 9, 2024 · 7 min readNew to video in print?
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