The PrintAVizion blog Video in print, explained.
Ideas, playbooks and real results from the team that has put more than 760,000 video brochures, boxes and mailers into buyers’ hands since 2005.
Archive
Articles · page 18.
Video MarketingHow to Create Effective Call to Action in Video Marketing
An effective video call to action is clear and direct, creates urgency, offers real value, makes the next step easy, and is tested and refined over time, framed as an opportunity rather than a demand.
Jul 9, 2024 · 4 min read
Video Marketing TechniquesThe Influence of Video on Online Purchase Decisions
Video strongly shapes online purchases by letting shoppers see destinations and products before buying. The post cites Google research that travelers are 63% more likely to book a hotel after a video.
Jul 1, 2024 · 3 min read
Industry-specific Video Marketing TacticsBuilding Credibility and Trust: The Power of Video Marketing for Law Firms
Video helps law firms build credibility by explaining legal concepts clearly, putting a face to attorneys and sharing client results. One attorney uses PrintAVizion video brochures to win more referrals.
Jun 24, 2024 · 3 min read
Video Business CardsUnleashing the Power of Business Video Cards for Networking Success
Business video cards look like a standard card but have an HD screen and speakers that play a personal video message, so they make a stronger first impression and are less likely to be forgotten.
Jun 10, 2024 · 3 min read
Niche Markets and Unique ApplicationsHarnessing the Power of Video Marketing for Fitness and Wellness Brands
Video helps fitness and wellness brands demonstrate exercises and products, build trust through expert advice and testimonials, and motivate audiences with real success stories.
Jun 4, 2024 · 3 min read
Video BoxesElevate Your Event Promotion and Engagement with Video Boxes
Video boxes play a video message the moment they are opened, making them memorable event invitations and client gifts that build anticipation and stand out from paper invitations.
May 30, 2024 · 2 min read
Creative and Technical AspectsThe Importance of Sound Design in Video Marketing
Sound design makes marketing videos work. Music, voiceover and sound effects set the mood and build emotional connection, and consistent audio cues like a jingle strengthen brand recall.
May 22, 2024 · 3 min read
Business TipsA Comprehensive Guide to Video Brochures
A video brochure is a custom-printed brochure with a built-in LCD screen that plays your video when opened, with no wires or internet needed. It is used in healthcare, real estate, finance, tech and more.
Apr 16, 2024 · 3 min read
Business TipsThe Art of Storytelling in Video Marketing
Storytelling makes video marketing work: hook viewers in the first frame, build momentum, keep it authentic and end with a call to action. Video brochures add a physical opening act to the story.
Apr 2, 2024 · 5 min read
Business TipsUnleashing the Potential of Video Brochures: A Step-by-Step Guide
Using video brochures well comes down to four steps: a branded design, a concise and compelling video, easy upload with the included cable, and targeted distribution such as client thank-you gifts.
Feb 13, 2024 · 2 min read
SportsTOUCHDOWN! Private Video Box Invitation for NFL Legends!
PrintAVizion created video box invitations for the Reese's Senior Bowl, sent to 45 NFL legends. Each box held a 7-inch video screen and a printed invitation set in a custom foam tray.
Jan 5, 2024 · 3 min read
Business TipsWhy Video Brochures Are the Best Marketing Tool Today!
Video brochures combine video with a printed brochure, giving businesses visual engagement, better message retention and a premium first impression that standard print and digital ads struggle to match.
Oct 15, 2023 · 4 min readNew to video in print?
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