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Blog topic Video Marketing

Strategy, ideas and tactics for using video to win attention, trust and sales.

263 articlesUpdated Oct 29, 2026By Devin Herz

Topic

All Video Marketing articles · page 2.

Video Marketing

Beyond Numbers: How Financial Firms Use Video Brochures to Build Trust During Tax Season

Financial firms use video brochures at tax season to explain complex tax topics simply, put the advisor on camera to build trust, and send personal outreach that clients can replay and share.

Apr 10, 2025 · 4 min readBlog

The Saving Grace of Marketing: How Print and Video Together Can Revitalize Your Business

Pairing print with video adds motion, sound and storytelling to a piece people can hold. Video brochures beat digital fatigue, linger on desks and work especially well for real estate, luxury goods and education.

Jan 22, 2025 · 5 min readVideo Marketing

Video Marketing for Tech Startups: Strategies for Growth

Tech startups grow with video by leading with product demos and explainers, then adding customer testimonials, thought leadership, behind-the-scenes clips and launch teasers, tracked by views and conversions.

Jan 7, 2025 · 6 min readVideo Marketing

Why Video Brochures and Video Mailers are the Future of Marketing

Video brochures and video mailers combine the feel of print with the sight and sound of video, helping businesses get noticed, explain complex offers and draw more response than static brochures.

Jan 2, 2025 · 6 min readVideo Marketing

Creating Emotionally Engaging Video Content: A Guide to Winning Hearts

Emotionally engaging video tells a relatable story, uses music, color and pacing to set the mood, shows real people, and builds an emotional arc that ends with a clear takeaway.

Dec 17, 2024 · 6 min readVideo Marketing

Augmented Reality in Video Marketing: Opportunities and Challenges

Augmented reality lets viewers place products in their own space and step into a brand's story, but development costs, device access, technical glitches and user unfamiliarity still limit AR video campaigns.

Dec 9, 2024 · 7 min readVideo Marketing

Crafting Compelling Narratives: How to Use Video for Brand Storytelling

Brand storytelling video works when it is authentic, emotional, clear and visually strong. Behind-the-scenes clips, founder stories and testimonials built on a hook, conflict, resolution and call to action work best.

Dec 3, 2024 · 6 min readVideo Marketing

Direct Mail’s Resurgence in a Digital World: Why Video Mailers Are the Marketing Secret Weapon of 2025

Direct mail stands out because digital channels are saturated. The post cites open rates near 90% versus about 21% for email, and adding video makes mail memorable for executives and younger buyers.

Dec 3, 2024 · 6 min readVideo Marketing

The Intersection of Video Marketing and SEO: Enhancing Online Visibility

Video improves SEO when it is optimized: put keywords in titles and descriptions, add custom thumbnails, transcripts and captions, submit a video sitemap, and embed videos on relevant site pages.

Nov 27, 2024 · 4 min readVideo Marketing

Boosting Brand Loyalty with the Power of Video Marketing

Video strengthens loyalty programs by building emotional connection, explaining rewards simply, sharing real member stories, offering exclusive content and personalizing messages for each segment.

Nov 20, 2024 · 5 min readVideo Marketing

Video Marketing for Startups: Budget-Friendly Strategies

Startups can run effective video marketing on a small budget by filming on smartphones, repurposing existing content, encouraging user-generated video, using free editors and focusing on storytelling.

Oct 15, 2024 · 7 min readVideo Marketing

Video Marketing for Law Firms: Building Credibility and Trust

Video helps law firms build credibility by putting a face to their attorneys, explaining complex legal topics clearly, and showcasing client testimonials and results. Video brochures also help win referrals.

Jul 22, 2024 · 4 min read

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The four pages buyers read before they order.

46 answersVideo brochure FAQPricing, turnaround, batteries and mailing. Published prices2026 price guideEvery style and quantity, with a calculator. Real resultsCase studiesFrom a 10% to 50% close rate and more. How-tosDemo labTemplates, foil, video format and loading.

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Video brochures, boxes and mailers that get opened, watched and remembered. Designed, produced and mailed by one team.

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